The Use Of Booth Babes – A Marketing Tactic Past Its Prime

Fri, Apr 11, 2014 by The Use Of Booth Babes - A Marketing Tactic Past Its Prime

The concept of “booth babes” has been around since 1967, when the first Consumer Electronics Show was held in New York City. Back then, they were known as “CES Guides,” a title that has been replaced with a less discerning one, “booth babes.” Since then, the marketing ploy has drifted into other technology trade shows and events, such as RSA.

Light Point Security Selected as a Finalist in the 2014 InvestMaryland Challenge

Wed, Mar 5, 2014 by Light Point Security Selected as a Finalist in the 2014 InvestMaryland Challenge

We are excited to announce that Light Point Security has advanced to the final 6 companies of the InvestMaryland Challenge in the Cybersecurity category. The InvestMaryland Challenge is a national business competition aiming to help fund promising startups. This year there are 4 categories, and one winner will be chosen from each. Each winner will receive a $100,000 grant.

Say Hello to our new CEO – Zuly Gonzalez

Mon, Mar 3, 2014 by Say Hello to our new CEO - Zuly Gonzalez

If you have ever met or talked to my cofounder Zuly Gonzalez, you will know she never fails to impress. She has been doing a lot of public speaking for our company, she talks to customers, she coordinates sales, pilots, and partnerships, and she keeps us in the news. Zuly Gonzalez has become the face of the Light Point Security.

I have decided to step down as the official CEO of Light Point Security, and name Zuly Gonzalez as the new CEO. Zuly has been performing above and beyond as our COO, so if she keeps doing what she has been, she will be a terrific CEO.

Light Point Security: One of Maryland’s Cyber Warriors

Sun, Oct 13, 2013 by Light Point Security: One of Maryland's Cyber Warriors

The CyberMaryland initiative published a very nice booklet titled “CyberMaryland: Meet Maryland’s Cyber Warriors” that showcases the many resources, opportunities and companies in Maryland’s cybersecurity ecosystem. The booklet was promoted during last week’s CyberMaryland 2013 Conference and will also be available at the RSA 2014 Conference.

Part of the booklet focused on showcasing Maryland’s hottest cybersecurity companies, and Light Point Security was one of the few companies chosen. We are honored to be mentioned alongside some of Maryland’s most successful cybersecurity companies like Sourcefire (who was acquired by Cisco for $2.7 billion just a few days ago), Tenable and Lockheed Martin.

Light Point Security Advances to the Final 5 of the Wall Street Journal’s Startup of the Year

Sun, Sep 29, 2013 by Light Point Security Advances to the Final 5 of the Wall Street Journal’s Startup of the Year

As most of you know, Light Point Security was one of 24 companies selected to participate in the Wall Street Journal’s Startup of the Year series. Since the series launched on June 24, we’ve participated in several tasks and have had to endure 3 elimination rounds. We are happy to report that we survived the latest elimination round on Sept 26! This puts Light Point Security in the top 5 most innovative and risk-taking startups in the nation according to the WSJ. We are pretty darn proud of that!

Light Point Security CEO To Moderate CyberMaryland 2013 Panel On Cybersecurity Innovation And Trends

Mon, Sep 23, 2013 by Light Point Security CEO To Moderate CyberMaryland 2013 Panel On Cybersecurity Innovation And Trends

We’re looking forward to the CyberMaryland 2013 Conference coming up Oct 8 – 9 in Baltimore, MD. Not only will it be an opportunity for us to catch up with old friends, but our CEO, Beau Adkins, will be moderating an excellent panel on cybersecurity innovation and future trends. The idea for the panel stemmed from the fact that we wanted to get some of the best minds in security together to have a candid discussion on the current issues facing the industry and how they see innovation and trends evolving over time to combat the threat.

Light Point Security Advances to Final 10 in Wall Street Journal’s Startup of the Year

Tue, Sep 3, 2013 by Light Point Security Advances to Final 10 in Wall Street Journal's Startup of the Year

As we mentioned before, the Wall Street Journal selected Light Point Security as a contender for their inaugural Startup of the Year competition. When the WSJ Startup of the Year series launched in June Light Point Security was one of only 24 startups, chosen from more than 500 companies across the country. We are excited to announce that Light Point Security has advanced to the final 10 remaining companies!

SmartCEO Magazine Talks To Beau Adkins About Overcoming Challenges

Sat, Aug 24, 2013 by SmartCEO Magazine Talks To Beau Adkins About Overcoming Challenges

SmartCEO magazine recently published a story about how real CEOs overcome the challenges they face day-to-day. Our own CEO, Beau Adkins, was featured in this story. SmartCEO is an exclusive community of CEOs and business executives, highly regarded mentors and well-respected thought leaders whose experiences benefit their own organizations and the communities in which they serve. SmartCEO’s mission is to educate and inspire the business community.

Beau was asked about some of the most common challenges he faces day-to-day at Light Point Security, and how he overcomes them. Here are his answers.

Light Point Security Named One Of The Coolest Security Startups Of 2013

Tue, Aug 20, 2013 by Light Point Security Named One Of The Coolest Security Startups Of 2013

We were very excited to learn that Light Point Security was named one of the 10 coolest security startups of 2013 by CRN Magazine. Most of the awards we receive are the result of applications we have actively submitted. This one, however, was a complete surprise to us. We weren’t even aware of the fact that CRN was considering us for this award. It’s a very good feeling to wake up one morning and find out you won an award you weren’t expecting. It’s nice to know that national outlets are noticing and recognizing the innovations of Light Point Security.

Building a Cybersecurity Startup in Maryland

Thu, Aug 8, 2013 by Building a Cybersecurity Startup in Maryland

I was invited to speak last week at Technically Baltimore’s event on Growing Maryland’s Cybersecurity Industry. They invited a series of speakers to give 4 – 5 minute lightning talks on a variety of topics that explore the growing cybersecurity industry in Maryland. The goal was to discuss how we can grow Maryland’s cybersecurity industry to create more jobs.

Page 1 of 1012345Next Page »

Get Bulletproof Web Security

Learn More
Start your 14 day free trial now

Search

@LightPointSec on Twitter

  • RT @threatpost: Certificate Revocations Shoot Up in Wake of #OpenSSL #Heartbleed Bug - http://t.co/gwrW4oJweF 2 days ago
  • RT @TechJournalist: First Arrest Related to Heartbleed SSL Flaw Reported http://t.co/r5CoaT6vW9 2 days ago
  • RT @ZulyGonz: The number of booth babes at RSA is too damn high http://t.co/zCEubtkRiQ #RSAC http://t.co/8lt1t4nfnf 5 days ago
  • RT @Marketverse: The Use Of Booth Babes – A Marketing Tactic Past Its Prime | Light Point Security: Please welcome Joanie Nelso... http://t 6 days ago
  • RT @Finfacts: Women in tech: The Use Of Booth Babes – A Marketing Tactic Past Its Prime http://t.co/DFQWcySM9D 6 days ago