Measuring Customer Happiness: Dharmesh Shah’s 2010 Business of Software Conference Presentation

Sun, Oct 31, 2010

To have a successful software business, you need happy customers. It’s simply not enough to just acquire lots of customers – you need to retain them. And to retain your customers, you need to make them happy. You must measure your customers’ happiness level. Come up with your own metrics if you have to, but look at those numbers closely. Determine what makes happy customers, and what doesn’t, and adjust your business model accordingly.

Dharmesh Shah’s 2010 Business of Software presentation was packed full of insights – customer acquisition, customer retention, customer data, transparency, and venture capital.

Leading a Tribe: Seth Godin’s 2010 Business of Software Conference Presentation

Wed, Oct 27, 2010

Seth Godin’s 2010 Business of Software conference presentation. Being a great programmer is no longer sufficient to succeed. Creating a piece of software that works is no longer an indicator of success. Times have changed. And in a world where we are bombarded with brands and products, we must create a unique experience to succeed. Success in the software industry is now dependent on your ability to create a tribe – a movement, a place of belonging, a community – and lead it.

The 2010 Hacker Challenge

Thu, Oct 21, 2010

The Hacker Challenge is a competition in which Department of Defense Sailors, Soldiers, Marines, Airmen and civilian government employees try their hands at solving computer and network security problems. It’s a free and open competition designed for beginner to intermediate level security professionals and enthusiasts, and is designed to engage military and civilian members in a fun and educational way.

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