We place our trust in simple browser features like Chrome’s ‘incognito browser mode’ with an expectation that it will work as advertised and protect our privacy. Sadly, it doesn’t.

The incognito browsing mode, or the ‘private browsing mode’ as it is also known, has become the go-to method that amateurs rely on to protect their privacy and keep their internet browsing history a secret. But while the private browsing mode is good enough for preventing local cookie tracking or saving of autofill details, it falls short in dozens of other ways that matter most in keeping your information truly private and secure. For example, the private browsing mode cannot prevent browsers from giving away your geographical location, nor can it prevent viruses and malware from infecting your computer.

In an article posted on IFLScience.com, Aliyah Kovner blames the major browser providers for not doing a good job with their disclosures, which makes it difficult for their users to comprehend what these features actually can and cannot do. Read the full article here.

Though the article doesn’t offer a solution, it does bring up two very important points – (1) the majority of users out there want an easy, convenient and reliable way to protect their privacy while browsing the web and (2) even if the major browser providers improve their disclosures, people are not likely to read them, which means that they will likely still not understand the limitations of these features..

This poses a big challenge for companies that not only need to protect their users’ privacy, but also need to ensure that their corporate network is secure from threats like malware and ransomware.

Enterprises need a solution that can address both the privacy concerns of their users and the security concerns of their security teams. What they need is a solution called Remote Browser Isolation (RBI) that can not only enable truly anonymous web browsing, but can also ensure the security of their network against web-based malware threats, and much more.

Learn more about Anonymous Web Browsing with Remote Browser Isolation